Nicol Bolas, God-Pharaoh (SDCC 2017 Exclusive) Price

Updated 2026-08-22

Nicol Bolas, God-Pharaoh in the SDCC 2017 Exclusive Media Promo treatment is one of the most recognizable limited-distribution promotional cards in recent Magic history. The exclusive was distributed at San Diego Comic-Con 2017 as part of a five-planeswalker set, making supply permanently fixed at the convention distribution quantity. Nicol Bolas is Magic's premier villain and carries broad appeal beyond the competitive player base, drawing collectors from the lore community and Commander players who build around the character. Monthly price action shows a steady upward trend, consistent with the gradual depletion of available copies as they move into long-term collections and graded slabs. This card is not held for gameplay value: it is held as a collectible. SDCC exclusives across trading card games have historically appreciated over time as the supply of clean copies shrinks. Watch realized auction comps from grading services for the clearest indication of where the real market sits.